Bathfoods is a viral food culture brand and online community where the absurd meets appetizing. Founded in 2023, Bathfoods explores the art of eating in unconventional places -- starting with the bathtub. What began as a humorous Instagram page quickly evolved into a niche lifestyle movement, attracting over 37,000 engaged followers and partnering with major food and drink brands for bold, scroll-stopping campaigns.

We specialize in content marketing with a comedic twist, helping brands break through the noise with original sponsored videos that blend internet humor, viral formats, and high-converting storytelling -- all from inside the tub.

Bathfoods has been featured in national media including VICE and Access Hollywood, and continues to grow as a trusted voice in food memes, content culture, and unconventional influencer marketing.

As one of the most unique food influencer brands on Instagram, Bathfoods creates funny food videos that resonate across all social media platforms. Our creative campaigns are engineered for viral marketing, attracting attention from Gen Z and millenial audiences who crave authenticity and absurdity in equal measure. We work with snack companies, beverage brands, and even fast food chains looking to boost visibility through quirky, high-impact UGC. From bathtub content to Instagram ads, everything we make is built to be shareable, brand-safe, and unforgettable.